7 Rules for Writing Attention-Grabbing Emails
Communication is one of the most important elements of the century we live in. In everyday life, communication has been transferred to digital platforms in terms of socialization, individualization, commerce, and all other areas. Email, written and voice communication applications, video conferencing applications constitute a significant portion of global communication. However, especially in the corporate context, the most populous tool is Email. We have explained this issue in detail in our previous article on What is Corporate Email?.
Individuals, even in commercial or personal interactions, shape their first impressions based on the language quality in emails. In this article, we will share 7 rules for writing attention-grabbing emails…
Email, derived from the term ‘mail’ in English, has been adapted into our language. Essentially, it means a digital letter transmitted via internet service providers. It can be compared to traditional letters, but it is faster and has more variety. Millions of emails are sent worldwide every hour. But how proficient are we in writing techniques?
Methods for Writing Effective Emails
Since Email is a highly popular communication tool, we are exposed to hundreds of emails almost every day. Unfortunately, it is not possible to read all of them. Therefore, when preparing an email, we need to apply elements that will grab the recipient’s attention. This can be achieved with a few simple techniques. Let’s learn together the 7 rules for writing attention-grabbing emails…
1. Ensure that your content is suitable for an Email. Although it is the most widely used communication tool, not every message is suitable for sending via Email.
2. Spelling and grammar rules determine the quality of an Email. Therefore, always pay attention to writing and spelling rules when composing an email.
3. Use short and concise sentences to convey the subject. Lengthy explanations may bore the recipient and discourage them from reading.
4. Always introduce the topic without beating around the bush and in an engaging manner. The first sentence is the most crucial element that encourages reading.
5. Pay attention to the sequence of events. Chronological order is essential in storytelling.
6. Take care when writing the description section. Remember that the recipient will see that part first.
7. One of the most important rules of an Email is sending it to the right people. Emails sent to irrelevant individuals will only be a waste of time. Moreover, unnecessary email submissions reduce interest in subsequent emails.
